Capri Laguna Beach Hotel
BRAND IDENTITY
WEB DESIGN
STRATEGY
Capri Laguna is a boutique hotel with Mediterranean roots that sits on the sands of Laguna Beach, California. The hotel lives and breathes in its pursuit of the simplicity coastal life provides. Firmly found in the tradition of hospitality, the hotel seeks to offer only the most personalized and unforgettable experience for every traveler. With a purpose so simple and warm, it’s hard to believe an establishment as such would have any trouble. Intimately run by a small local brokerage, however, the hotel hasn’t been given the marketing or attention it deserves.
Our goal for Capri Laguna’s web redesign is to enhance the branding, drive organic traffic, and develop an SEO (search engine optimization) compliant site to maximize Capri Laguna's target audience reach.